The passion that Samsung Mobile has for innovation allows mobile phone users to take full advantage of all of the benefits of mobile technology.

Samsung Mobile creates innovative mobile phones that help bring imagination to life, inspiring people to discover, create, communicate and share information in ways never before thought possible.

From the first music phone to the first Internet-enabled smartphone, Samsung has enabled mobile phone users to enjoy increasingly meaningful benefits from their mobile devices by delivering some of the biggest breakthroughs in mobile technology in the U.S. And Samsung brings that spirit of innovation to each and every one of our products.

This passion for innovation and consumer-centric design has earned Samsung Mobile loyal customers. Samsung has received the prestigious BrandKeys Award for customer loyalty for the last seven consecutive years. It is these loyal customers who have helped to make Samsung Mobile the second largest mobile phone manufacturer in the U.S. in just over 10 years since entering the U.S. market.

Samsung Mobile has also been recognized for its revolutionary devices by major thought leaders within the technology industry. The Samsung Instinct™ was chosen as the most innovative mobile phone at the Cellular Telephone Industry Association (CTIA) 2008 national show, the mobile phone industry’s leading national gathering, and was dubbed “Best in Show” overall by media and analysts that attended CTIA. In addition, the Samsung UbiCell, a personal base station that guarantees cellular coverage, and the Samsung ACE™, a smartphone with international networking capabilities were honored with awards at CTIA 2008, along with 13 more product awards at Consumer Electronics Show 2008, the most received by any mobile phone manufacturer.

As a part of Samsung Electronics Company, a global leader in televisions, music players, appliances and other electronic products, innovation is part of our DNA.